Last updated: March 23, 2026

Privacy Policy

At Marvello, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered marketing platform. Please read this policy carefully. If you do not agree with the terms, please do not access the platform.

Information We Collect

Personal Information

We collect information that you voluntarily provide when you register or use Marvello, including:

• Name and email address
• Account credentials (username and password)
• Payment and billing information
• Profile information and preferences
• Communication preferences
• Business or brand information you provide (e.g. website URL, brand name)

Usage Data

We automatically collect certain information when you use our platform:

• Device information (IP address, browser type, operating system)
• Usage patterns and interaction data
• Content you create, upload, or generate
• Generation history and preferences
• Performance and diagnostic data
• Social media platform connections and publishing activity

Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to track activity on our platform and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.

How We Use Your Information

We use the collected information for various purposes:

• To provide, operate, and maintain our AI-powered marketing and content generation services
• To process your transactions and manage your account
• To improve and personalise your user experience
• To train and improve our AI models (using anonymised data only)
• To communicate with you about updates, offers, and support
• To monitor and analyse usage patterns and trends
• To detect, prevent, and address technical issues and security threats
• To comply with legal obligations and enforce our terms

Data Storage and Security

We implement industry-standard security measures to protect your personal information:

• Encrypted data transmission using SSL/TLS protocols
• Secure cloud storage with industry-leading providers
• Regular security audits and vulnerability assessments
• Access controls and authentication mechanisms
• Data backup and disaster recovery procedures

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Data Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: With third-party vendors who perform services on our behalf (payment processing, cloud hosting, analytics)
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Legal Requirements: When required by law or to protect our rights and safety
• Social Platforms: With platforms such as Meta, Instagram, and Facebook when you explicitly authorise publishing through Marvello
• With Your Consent: When you explicitly authorise us to share your information

User Data Deletion

You have the right to request deletion of your personal data at any time. This includes all account information, content, and data associated with your Marvello account.

How to Delete Your Data

You can request deletion of your data in any of the following ways:

• From within the app: Go to Settings → Account → Delete Account
• By email: Send a deletion request to privacy@marvello.ai
• Via our support portal: Submit a request at support@marvello.ai

Upon receiving a verified deletion request, we will permanently delete your personal data within 30 days. This includes your profile, generated content, brand data, social media connection tokens, and usage history.

Connected Social Accounts (Meta / Facebook / Instagram)

If you have connected Marvello to Facebook, Instagram, or other Meta platforms, you can revoke Marvello's access at any time by visiting your Facebook App Settings at facebook.com/settings?tab=applications and removing Marvello from the list of authorised apps. Revoking access immediately stops Marvello from accessing your social account data. To also delete any data we have stored in connection with your Meta integration, please submit a deletion request to privacy@marvello.ai.

In compliance with Meta's Platform Terms, we honour all data deletion callbacks sent by Meta and process them within 30 days of receipt.

Your Rights and Choices

You have the following rights regarding your data:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal information
• Data Portability: Request a copy of your data in a structured format
• Opt-Out: Unsubscribe from marketing communications
• Withdraw Consent: Withdraw consent for data processing activities

To exercise these rights, please contact us at privacy@marvello.ai.

Content Rights and Ownership

You retain full ownership of the content you upload and the AI-generated content created through Marvello. We do not claim any ownership rights to your content. However, by using our service, you grant us a limited licence to process, store, and display your content solely for the purpose of providing our services. We may use anonymised and aggregated data to improve our AI models.

Third-Party Services

Our platform integrates with the following third-party services:

• Meta / Facebook / Instagram: For social publishing and ad management
• Payment Processors: Secure payment processing (e.g. Stripe)
• Cloud Storage: Secure storage for generated content
• Analytics: Usage statistics and performance monitoring

These third-party services have their own privacy policies. We encourage you to review them independently.

Children's Privacy

Marvello is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately at privacy@marvello.ai.

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our platform, you consent to the transfer of your information to these countries. We ensure appropriate safeguards are in place to protect your data.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. Changes are effective when posted.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

• Privacy: privacy@marvello.ai
• Support: support@marvello.ai